PVR INOX Limited the leading multiplex chain in India will present the BTS World Tour Arirang as its exclusive show to continue its dedication of bringing world-famous cultural events to theatrical presentations.

The cinematic event will feature live viewings and select re broadcasts of the global icons' performances from Goyang on April 11 and Tokyo on April 18, 2026.

The upcoming release of Arirang comes after PVR INOX successfully screened K-pop shows which sold out their performances. PVR INOX has maintained its capacity to meet national audience demand by adding more screening locations throughout different cities.

The acquisition of this tour license by PVR INOX establishes the venue as India's leading center for experiential entertainment and youth cultural activities.

The screenings will take place in more than 20 cities which include Delhi, Mumbai, Bengaluru, Kolkata, Gurugram, Pune, Ahmedabad and Guwahati to meet the high demand from the Indian BTS ARMY.

Commenting on the announcement Mr. Aamer Bijli, Lead Specialist – Innovation Film Marketing, and Digital Programming, PVR INOX Limited said, “At PVR INOX we are constantly pushing the boundaries of what the cinema experience can be. BTS is more than just a musical act they are a global phenomenon that resonates deeply with Gen Z and millennial audiences. By bringing the Arirang tour to our screens we are providing a communal space for fans to celebrate their idols with the best-in-class sound and visual technology that only a theatre can provide. We are also seeing a strong shift towards experiential cinema where audiences are seeking immersive shared experiences beyond traditional film viewing.”

PVR INOX has observed a major change in how consumers watch concert films. The previous BTS screenings achieved complete sell outs throughout the country which resulted in theaters needing to create additional screens to satisfy their dedicated fanbase.

The data shows a significant increase in group reservations and fandom-based audience attendance which includes Gen Z users and urban workers and K-pop fans who want to watch shows together.